Marketing

Should I Sell Software Using Licenses Or A One-Off Fee?

Should I Sell Software Using Licenses Or A One-Off Fee?

Many software developers have moved to a subscription based model. There are a few who haven’t though, and they have their reasons. For a new developer, it’s a tough decision deciding which way to go. We know, we’ve been there! So for any new developers out there, or any seasoned developers who feel the need […]

8 Types of Online Shoppers And How To Sell To Them four people staring at a computer

8 Types of Online Shoppers And How To Sell To Them

The customer is always right ( well sometimes), BUT not all customers have the same value for your business. It’s important to know which customers are the most valuable for you, and therefore who you should be dedicating the most time and resources into keeping. It’s also important to know which customers aren’t giving your […]